Creating a world where no one silently struggles with self-worth

spreading the
message globally

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So Worth Loving™ exists to remind you of your worth so that you may remind others of theirs.  We are a bridge. Creating product as an entry point to vulnerable conversations.

And remind others of theirs

Know Your Worth

the mission is simple:

so worth loving™
it's a lifestyle

Message

Wear The

We carry this message for ourselves and for those who might be on a journey of pain and healing.

No matter my history, past mistakes, relationship status, or career choice, I am worthy of love. I am not defined by my past. I am prepared because of it. While my own voice and others may tell me differently, I will lean into the safe people that affirm this way of thinking.

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so worth loving collection

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worthy collection

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worthy collection

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swl brand collection

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swl brand collection

read our story

What started off as a tumblr blog and fabric spray paint and stencils has turned into a national lifestyle company. Made up of individuals wanting to learn how to live their life with the truth fastened to their heart that they are worth loving.

We encourage our community to gain strength and help others gain their strength. We’ve sold to all 50 states and over 35 countries and 100 college campuses and on a continual journey of learning and growing! We are all finding our way home and fighting the labels and lies that keep us from believing we are So Worth Loving™.

// creative director

founder: Eryn eddy

Our Story

& Founder

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a lifestyle

a way of thinking

a bridge

We are all finding our way home and fighting the labels and lies that keep us from believing we are 

so worth loving™

Community

The Community

stories

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Purpose

the purpose of pain
by Elena Smith

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Self-care

SELF CARE IS A DISCIPLINE
BY BRITTANY HORCHNER

When you get hurt, your body sends a signal to your brain that then registers it as pain. Growing up I remember doing everything within my power to avoid feeling this awful sensation, bending over backward to stay comfortable. 

We encourage our community to gain strength and help others gain their strength, too. Togegher, we can create a world where no one silently suffers with self-worth.

based worldwide

Author, Brené Brown, encourages people to “talk to yourself like you would to someone you love.” This is a powerful quote if you choose to live this quote out in your everyday life.

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 For yourself and those who might be on a journey of pain and healing

carry this message